Dates. Where to start?

"We have to do something with that", a common statement when it comes to data analytics. Many organisations act mainly out of fear of not missing the boat - not from intrinsic motivation, but because of external pressure. Once organisations then start working with data, it is mainly used to look at the past. The picture about the future is formed based on gut feelings or a few Excels stuck together. This can be done differently! After all, it is perfectly possible to predict based on data. That's the future, but how do you start it?"